Helping Manitobans Live Safely & Independently
We are committed to providing Manitobans with access to products and services that support independent living.
Our History
In 1985, Victoria Hospital created a unique, non-profit program dedicated to addressing the most pressing health care needs in the broader south Winnipeg community. The program wanted to help seniors remain independent at home for as long as possible, and in 1988, Victoria Lifeline officially opened its doors.
The first Response Centre was located right in the hospital’s Emergency Department. From day one, the goal was clear, to build a healthier community by supporting independence, safety, and peace of mind for seniors and people living with disabilities.
An unexpected but meaningful outcome of the service was the relief it brought to caregivers. Families found comfort in knowing their loved ones had immediate access to help when they needed it most.
Empowering Independence for Over 37 Years
While much has changed since those early days in the hospital’s emergency room, our mission remains the same: to help Manitobans live independently, safely, and with dignity in their own homes.
Today, Victoria Lifeline continues to operate in partnership with Victoria Hospital Foundation, offering reliable, local support to clients across Manitoba. Through our network of provincial partnerships, we now proudly serve more than 350 communities. No matter where Manitobans call home, Lifeline is there, providing dependable, caring support when it’s needed most.
Our partnership with Lifeline Canada allows us to provide industry-leading technology that connects people to help anytime, anywhere. For over 37 years, we’ve been proud to walk alongside thousands of Manitobans and their families, empowering older adults to live their best lives and giving loved ones the reassurance that safety and support are always within reach.
Helping Our Community

Impacting Healthcare
We’ve helped thousands of Manitobans since 1988. Our Lifeline service also helps reduce Hospital Admissions by 26%.

Reinvesting Our Proceeds
Proceeds are reinvested through the Victoria Hospital Foundation to help advance healthcare.

Expanding Accessibility
Our Subsidy Program helps over 360 people a year get Lifeline who otherwise wouldn’t be able to afford such services.
A Community Service of the Victoria Hospital Foundation.
All of our proceeds are reinvested through the Foundation to advance healthcare at the hospital and through innovative community projects. Lifeline has continuously raised money for the Foundation.
Our Mission
We are deeply committed to providing Manitobans with access to products and services that support Independent living while engaging a network of partners.
Our Vision
To create a connected care model that allows individuals to live their lives with as much independence as possible.
Our Guiding Principles
- Client-Focused: We make a difference in the lives of Manitobans by putting our clients’ needs first and doing what is right.
- Teamwork: Together we collaborate with our partners to identify needs, establish shared goals and achieve milestones. We respect each other’s perspectives, foster team spirit and follow through with our commitments.
- Trust and Integrity: We maintain confidentiality and act with compassion. We trust leaders, staff and volunteers to apply sound judgment to decision-making.
- Equity: We are committed to equitable access for our clients, staff and partners while striving to identify and eliminate barriers to service and opportunity.
- Innovation: Where emerging needs require new solutions, we will develop partnerships and implement solutions.
Quality. Reliability. Innovation.
With our partnership with Lifeline Canada, we offer top-of-the-line products including the award-winning fall detection button, and the On the Go mobile service.
Our calls are answered ‘live’ by highly trained Lifeline Personal Response Associates, ensuring prompt and professional service. Lifeline’s Response Centre staff undergo extensive training, with 120 hours dedicated to quick client assessment during emergencies.
What Sets Us Apart?
Our Commitment To Our Community.
With that in mind, we know there are many medical alert services to choose from today, but not all of them are the same. When deciding which one is right for you and your family, it’s important to know the differences between the services and products available.
You want to be sure you are using the most dependable equipment that is installed correctly by a trained representative.
To help you evaluate other medical alert services, Victoria Lifeline has put together a list of important questions to ask any potential service provider.
FAQ
Why Choose Victoria Lifeline?
Do they install the equipment in your home?
Will they service the equipment at no charge to you?
Do they offer reliable fall detection technology?
Our proven automatic fall detection technology is designed to automatically detect true falls, with a low rate of false alarms, giving you access to help quickly.*
*Fall Detection does not detect 100% of all falls. If able, you should always press the button.
Do they specialize in serving seniors and medical alarms?
Where are your help calls answered?
Who answers your calls when you press the button?
Is it a reputable company?
Can you answer the phone with your button?
With the Lifeline help button, you can answer the phone without ever leaving your favourite chair. Talk to your caller through the communicator’s two-way speaker.
Note: This feature is not available on the 7000 series Wireless communicators.
How do you know if your alarm has been received and help is on the way?
The call is not closed until we confirm that help has arrived on site.
Is there a contract? Do you need to purchase the equipment?
At Victoria Lifeline, there is no contract & no equipment to buy!
How will Emergency Services know your medical information?
We keep a medical profile on file and inform EMS when we call them on your behalf. We can also notify next of kin if an incident occurs and you are transported to hospital.
Can the Response Centre respond in any language?
We help subscribers in over 140 languages.
Is the company integrated into the healthcare system?
Victoria Lifeline is a community service of the Victoria General Hospital Foundation with all proceeds going towards enhancing patient care.
Can you wear the button in the bath and/or shower?
All our buttons are water resistant and can be worn in the bath and shower.
Will you know if there is a problem with the equipment?
Our equipment alerts the Response Centre if servicing is required. We will then contact you to make an appointment.
What happens if there is a power failure?
You will be protected for up to 30 hours with back up battery power.
Do they offer a mobile help button with four location technologies?
We're Victoria Lifeline
If you have any questions about our service, we’d love to answer them! Feel free to drop by our office any time for a demonstration or to pick up any of our educational materials.
Read our Terms & Conditions of Service
